Breakout Session Topics
Build a Business, Not Just a Job – Nancy LaPointe, Navigate Financial
This workshop will inspire you to look beyond the immediate stages of entrepreneurship to the creation of a sustainable and meaningful business. We will introduce the building blocks of creating a business that reflects your dreams, but does not depend on your constant presence to succeed. Learn what actions to take, processes to develop, and how to build a team needed to run a business that can prosper now and in the future. Run your business, don’t let it run you.
Delight Your Customers: Strengthen Your Value Proposition – Andrea Ramage, Somersault Consulting LLC
What value does your business offer customers? Is it what they want? How could it be more compelling or inspiring? Whether your business is brand-new or well-established, you need to make sure your products and services are exquisitely matched to your customers’ needs. In this workshop, you’ll learn a simple but powerful method to strengthen your value proposition. With other business owners, you’ll take a close look at your customers and offerings, to find new opportunities to increase customer satisfaction. You may even discover innovative ideas for new products and services!
Unstuck: Design Thinking for Innovative Problem Solving – Andrea Ballard, Expecting Change LLC
A design mindset is not problem-focused, it’s solution focused and action oriented towards creating a preferred future. As a result of attending this session you will learn how to frame business problems and challenges in a way that allows for new, innovative ideas and radical collaboration with other women. Using the principles of design thinking, we’ll explore the areas where you are most stuck, and re-frame your business problems by looking at things from a different angle. You’ll walk away with newfound confidence and actionable ways to test potential solutions and get unstuck.
Money Clarity – Money Confident! – Mary Billerbeck, Financially Fit Living
This workshop is for those who want to learn what they can do to experience financial wellness and success with money.
As a result of this introductory workshop, attendees will learn to:
• Identify what they want financially and create meaningful money goals and actions they can connect with, believe in, and feel inspired to achieve.
• Recognize be
liefs that might be holding them back from the success they desire
• Determine and clarify the best choices for their business vision and goals, finances, and life.
Should You Get Certified? The real deal on women owned small business certifications – Kate Hoy, Washington PTAC
More detailed information coming soon.
For the Love of Money! What every woman needs to know about cash flow – Debbie Page, DebbiePage.com
The financials of business can freak you out! You didn’t start your business because you love numbers – you started it because you saw a need, were really good at what you do, and wanted to make a difference. When running your business either of two things happen –money is plentiful – you’re paying your bills, making investments in marketing, websites, coaching, events…and you “ostrich” – not paying close attention to the numbers. OR you are passionately committed to what you do – but you can’t seem to sell enough programs to meet the businesses obligations, let alone pay yourself.
In this highly interactive, inspiring and engaging workshop you will learn seven secrets to greater profitability in your business and what to measure in your business and why it matters.
State Regulatory Panel – Office of Regulatory Innovation & Assistance (ORIA) and Attorney General’s Office
This workshop will touch on proper licensing of your business, hiring regulations, what you need to know before hiring employees and what permits are right for you and your business. The Attorney General’s Office will also address the dangers of scams facing small businesses today.
Betty Lochner, M.Ed.-Communication in Leadership
This workshop will focus on how to overcome workplace communication challenges with your staff, your stakeholders, your boss and your customers. We’ll examine communication style differences, and learn how to create a coaching culture that will bring out the best in your relationships at work, improving morale, confidence and productivity.