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How to Clarify Your Niche, Ideal Client Profile & Your Messaging

Webinar

Having trouble narrowing down your market to a particular niche?  In this webinar, we’ll provide tools that you can use to clarify your avatar client/niche, and we’ll discuss what you need to know about them, and how to gather this intel.  All of this information will help you to clarify who exactly you are marketing [...]

Small Business Flex Fund Info Webinar

Webinar

The Washington State Small Business Flex Fund is a new loan program for the smallest Washington businesses and nonprofits affected by COVID-19. To be eligible to apply, small businesses and nonprofits must employ 50 or fewer full-time equivalent (FTE) employees, have annual revenues of less than $3 million per year, and experience a direct economic [...]

Create a Website that Engages

Webinar

Most every business needs a website. But having a website that engages with visitors is key to helping you build your prospect base. In this webinar, you will learn: what is needed for easy navigation. techniques that will get your website to perform better. how to integrate video and testimonials to showcase your brand. how [...]

How to Optimize Your Pricing Strategy to Maximize Profits

Webinar

Small business owners continue to navigate many challenges. Now more than ever, it is important to maximize your business’s pricing strategies to drive profit and help ensure sustainability. From gross margin per item (al a carte strategy) and quantity/size combinations (component pricing strategy) to the applicability in both product- and service-based businesses, every business owner [...]

Effective Landing Pages 101

Webinar

We all want our online advertising to be effective, and landing pages can help us convert prospects into buyers.  But what exactly is a landing page?  And what are the key elements that should be on a landing page in order for it to be a high-converting landing page? In this webinar, we’ll talk through [...]

Business Growth and Development Webinar

Webinar

Could you use a boost to keep your business going and growing? This webinar is designed to give business owners hope and options to survive and thrive in challenging and normal times. Topics include: Cashflow management, forecasting, breakeven, and contribution margin Funding & Capital Infusion including what you can do to prepare for a loan [...]

SE PTAC/SBDC Business Roundtable

Webinar

The SE Washington PTAC/SBDC Business Roundtable is an open forum discussion where you can learn from PTAC about government contracting, and SBDC Business Advisors about growing your business. PTAC Counsel can help you decide if you’re ready for government contracting opportunities. Paul Bowen with the Washington Small Business Development Center (SBDC) will be available to [...]

Instagram for Business

Webinar

Small business owners want to know:  how can I use IG for my business?  This class will take you through all of the basics of Instagram, and help you understand what the Instagram algorithm values, so that you can best optimize your content for this platform.  If you are marketing to Millennials and Gen Z’s, [...]

Small Business Flex Fund Info Webinar

Webinar

The Washington State Small Business Flex Fund is a new loan program for the smallest Washington businesses and nonprofits affected by COVID-19. To be eligible to apply, small businesses and nonprofits must employ 50 or fewer full-time equivalent (FTE) employees, have annual revenues of less than $3 million per year, and experience a direct economic [...]

IRS Employee Retention Tax Credit & Filing Season Readiness for Business

Webinar

The Employee Retention Credit (ERC) has been extended and/or amended three times since it was originally enacted as part of the Coronavirus Aid, Relief, and Economic Security Act (CARES Act) in March of 2020.  Who can keep up with all of that? Join us for a webinar on January 27th as we walk through some of this: [...]